Project Launch
Augmented Holiday
Turns out that everyone's Holiday spirit is a creepy guy in an elf costume… We mailed a handful of lucky people a special T-shirt and an instructions card. They were instructed to put on the shirt, turn on their webcam, and go to a specific website.
Take a look at the results for yourself! Using the process of Augmented Reality, you too can have an Elf come alive inside you! If you don't have access to a webcam, no fear — there is a demo video for you to gaze upon.
Enjoy, and please leave us some feedback!
INSTRUCTIONS:
In order to receive an ultra-mega special Holiday Greeting you must get in touch with the Holiday spirit inside you. Please follow these simple steps to acquire your holiday spirit:
- Put on the enclosed T-shirt!
- Savor a piece of candy!
- Close your eyes!
- Envision Reindeer waltzing with Unicorns!
- Giggle because you’re happy...it’s ok to giggle!
- Open your eyes!
- Click your heels twice!
- Feel the love and be overwhelmed with magic and splendor!
